Skip to content

Roll Call Africa

Commercial Index™

Roll Call Africa's proprietary scoring of commercial performance, audience reach, brand value, and market positioning across African film talent.

The Commercial Index™ evaluates each subject across five dimensions: Box Office performance, Audience trust, Brand value, Cultural impact, and Streaming reach. Scores are updated quarterly.

Score Components

Box Office BO
Audience Trust AUD
Brand Value BRD
Cultural Impact CUL
Streaming Reach STR
Rank Name Score BO Aud Brd Cul Index
New Entry
Director
66 54 63 68 77
4
Daniel Etim Effiong ↑ RISING
Actor · Director
8.3 8.2 8.5 7.8 8.4
4
Distributor · Production Company · Market Intelligence
8.9 9.7 8.4 8.8 8.0
5
Leila Djansi ↑ RISING
Director · Writer · Producer
7.5 7.2 7.5 7.8 8.5
6
Jade Osiberu ↑ RISING
Writer · Director · Producer
8.4 7.8 8.2 8.5 8.8
8
Actor
9.1 8.8 9.2 9.0 9.1
8
Tshedza Pictures ↑ RISING
Production Company · Scripted Television
8.4 5.0 8.8 8.7 8.6
9
Executive Producer · Director · Producer
8.3 5.8 9.0 8.0 9.1